Starting a distillery can be a complex process, but with careful planning, trusted suppliers, and attention to detail, it can also be a rewarding and profitable business venture. Here are seven steps Ultra Pure recommends.
- Research and Planning
The first step in starting a distillery is to do your research and develop a detailed go-to market plan. This includes researching the market demand for your product, identifying potential suppliers for raw materials and equipment, developing a detailed financial plan, and access to capital. You will also need to decide on the type of spirits you want to produce and procure along with how that will fit the style of your distillery.
- Obtain the necessary permits and licenses
Before you can start producing and selling spirits, you will need to obtain the necessary permits and licenses. These can vary depending on your location, so it is important to research the specific requirements in your area. Distilleries in the United States need to obtain a federal Distilled Spirits Permit (DSP) from the Alcohol and Tobacco Tax and Trade Bureau (TTB), as well as state and local licenses when applicable.
- Choose a location
Choosing the right location for your distillery is important. You will need to consider factors such as the size of the space, zoning restrictions, access to utilities, proximity to suppliers, and potential customers. It is also important to check with your local Fire Marshall that the space is suitable for the production and storage of spirits. Often enough, your location and local history can even play into your brands’ marketing plan.
- Acquire equipment and raw materials
Once you have your applicable permits and location in place, you will need to acquire the necessary equipment and raw materials. This can include everything from fermentation tanks and stills to barrels and bottles. Ultra Pure specializes in providing distilleries with superior-quality, premium spirits in bulk quantities. Our bulk spirits are carefully distilled using the finest ingredients and are offered at a competitive cost. Every distillery receives personalized customer service to ensure that each of your unique needs are met.
- Hire and train staff
Running a distillery requires a team of skilled and knowledgeable staff. Depending on the size of your operation, you may need to hire master distillers, production managers, sales representatives, and administrative staff. It is important to invest in training and education for your staff to ensure they have the skills and knowledge needed to produce high-quality finished spirits.
- Develop and market your brand
To succeed in the competitive spirits market, you will need to develop a strong brand and marketing strategy. This includes creating a distinctive brand identity through packaging and label design that targets your ideal customers. You may also want to consider offering food, tours and tastings to build brand awareness and promote your products.
- Continuously improve and innovate
Finally, it is important to continuously improve and innovate your products and processes. This can involve experimenting with new ingredients, refining your production methods, and incorporating feedback from customers and industry experts. By staying up to date with trends and developments in the spirits industry, you can ensure that your distillery remains competitive and successful.
In conclusion, starting a distillery requires careful planning, dedication, and attention to detail. By following these key steps, you can build a successful and profitable business that produces high-quality spirits and builds a strong brand reputation.
Are you looking to start your very own distillery, source aged product, or just have questions? Call Ultra Pure’s Beverage Sales Team today at 203-662-9761!